25 | Orgill Case Study "We want to leave the feeling and character of the business intact and make sure the team remains energized and positive even after the transition." John Dorrill CNRG Operations Manager “We lead with an honest and fair number, and that establishes an honest and fair relationship. And, of course, we welcome feedback from the seller on how that number fits with his expectations.” John Sieggreen CNRG President and CEO “Their integrity and honesty—that came through loud and clear. They do what they say they are going to do, when they say they are going to do it.” Walter Morris Jr. H&M Lumber Company Positive Feedback 06 T RANS I T I ON WORK I NG W I TH ORG I L L “So many of these businesses are driven by the personality of the people who run them, and those relationships between the ownership and the employees and the ownership and the communities can be incredibly important.” John Sieggreen CNRG President and CEO COMMUN I CAT I ON “We don’t do anything cookie cutter. We look at the assortments and where we can normalize offerings, plug in Smart Starts or find opportunities to fill holes, but we also want to make sure we account for the specific or unique product needs of the market. In a way, it is a form of mass customization.” Chris Freader, Orgill VP of Merchandising STOR E L AYOUT “I don’t have any real obligations or anything like that. I just do what I can to be supportive. I try to do that without getting in the way. If I have ever seen anything crop up though, all I have to do is call and let someone know, and they are so responsive.” Walter Morris Jr. H&M Lumber Company WORK I NG W I TH ORG I L L COMMUN I CAT I ON “We wanted to show the H&M employees that we valued their input, and that they were going to be a big part of this process and the future success of what was now the West Helena Home Hardware Center.” Phillip Helms CNRG Senior VP Orgill Case Study | 25 TESTIMONIALS T RANS I T I ON
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