8 | Orgill Case Study 02 BUSINESS TRANSITION Project Scope Since its inception, McGuckin Hardware has been well known as a strong provider of home improvement products for the community it serves. Service has always been a hallmark of the organization throughout its 40+ year history. Through the years, maintaining this reputation has required the McGuckin team to consistently look for ways to improve. That's why McGuckin was an early adopter of eCommerce, and why this single-store operation carries more than 125,000 products. In an effort to provide greater convenience, McGuckin had offered a shoppable website to its customers for over a decade (mcguckin.com). While this website allowed customers to access information about the business and engage in eCommerce, it also had some major challenges, according to Bill Harrison, McGuckin Hardware’s technical operations manager.
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